Client_ Virtuality.one | Oneplay SPORT
Role_ 3D environment · concept · look development · Animation
Year_ 2025
Tools_ C4D / Unreal Engine
Deliverables_ Hero visuals · key art · brand assets
Title sequence for Top 10 — OnePlay Sport's recurring countdown of the best goals of the round. A virtual hockey arena, modelled and lit in 3D so the camera could move through empty stands, skim the ice and rise into the title card in ten seconds — doing what real broadcast footage can't. The environment was built to serve the camera move first: lighting, fog density and reflections on the ice are tuned to the path of the shot rather than to a real arena's logic. The title type sits in the same world — chrome, lit from above, half ice and half ad-board — so the brand reads as part of the building, not a layer on top.
