Client_ Virtuality.one | Intuitive
Role_ Concept · Set design · 3D · Rendering
Year_ 2025
Tools_ Cinema 4D / Unreal Engine
Deliverables_ Event design · Previz
Corporate event scenography for Intuitive Surgical — the company behind the da Vinci surgical robot — for a multi-hundred-guest gala built around a product showcase. The brand sells precision; the room sells it back. Deep clinical blue, geometric staging, no decoration, lighting tuned to architectural rather than theatrical taste.
At this scale the design problem isn't richness — it's restraint. A ballroom this size will absorb almost anything thrown at it, so the answer was subtraction: one colour, one light language, one floor logic. The robot lives on the screens at the front; everything else in the room is built to make that one image read from every seat in the house.